Nike avoids Olympic sponsorship restrictions
Nike Plays Hardball to Keep Its Athletes - WSJ
British Olympic hopefuls hit by Nike sponsorship cuts
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike unveils 2020 Tokyo Olympics uniforms - TheStreet
:format(jpeg)/cloudfront-us-east-1.images.arcpublishing.com/tgam/3BXVW6EBJNBWTIDU7BYFL734W4.JPG "Nike suspends Hockey Canada sponsorship over handling of sexual assault allegations - The Globe and Mail")
Nike suspends Hockey Canada sponsorship over handling of sexual assault allegations - The Globe and Mail
How Nike Brilliantly Ruined Olympic Marketing Forever
Nike to Continue USOC Sponsorship Through 2020 | Sports Destination Management
The Nike Adidas Puma Olympic Battle Will Have to Wait | Barron's
Nike Contracts Forcing Track Athletes to Get Creative With Race Quotas – Sportico.com
Nike, Coca-Cola Are the Brands Most Associated With the Olympics
Nike's Shifts in Track and Field Are Top of Mind as Trials Begin - The New York Times
Ambush Marketing: How Nike Made Olympic History | by Chelsea Rose | Medium
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Nike runs outdoor ad celebrating Farah's double Olympic victory
Hong Kong distance runner Wong Wan-chun fears Nike sponsorship issue could derail Paris Olympics bid | South China Morning Post
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Report: Nike sign US Olympics deal for LA 2028 - SportsPro
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London 2012: Nike's Volt shoes capture marketing gold | The Star
The real Olympics competition: Nike and Adidas claim China's heroes | Olympics 2008 | The Guardian
Nike Brand Profile & Strategy - Sportcal
